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Top Tips to Digitally Upskill Your Organization

Digital skills are #1 in-demand by businesses. Digital marketing is the most common skill request in marketing roles. This will only continue to increase in importance. Digital spending is growing...

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How to Level-Set the Digital Skills in Your Company (Infographic)

“We need everyone on the same page, speaking the same language.” “Not everyone has a strong foundation.” “Some people have never really done digital before.” “We have a skill-gap in digital but don’t...

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May 2021 Digital News Updates – Facebook and Instagram Stories Scheduling...

Members of our All Access Pass and Digital Marketing Insiders get the first look at the latest digital marketing news updates each month. During a live, interactive webinar we cover what matters to...

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June 2021 Digital News Updates – Twitter verifications are back (sort of) +...

Members of our All Access Pass and Digital Marketing Insiders get the first look at the latest digital marketing news updates each month. During a live, interactive webinar we cover what matters to...

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July 2021 Digital News Updates – NEW Launches for Facebook, Google, Twitter,...

Members of our All Access Pass and Digital Marketing Insiders get the first look at the latest digital marketing news updates each month. During a live, interactive webinar we cover what matters to...

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Digital Marketing Strategies vs. Tactics: Is your approach driving results?

If you are not getting great results from your digital marketing, it’s probably because you don’t have a strategy. When it comes to executing digital marketing strategies vs. tactics, businesses of all...

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August 2021 Digital News Updates – Longer Videos, TikTok Live, YouTube...

Members of our All Access Pass and Digital Marketing Insiders get the first look at the latest digital marketing news updates each month. During a live, interactive webinar we cover what matters to...

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4 Ways to Create Social Media Content If You Are In Sales

I recently trained a sales team for a corporate client on how to create great social media content. A common theme popped up in this social media workshop. Sales teams find it challenging to know what...

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54% of Marketers Don’t Understand the Difference Between Reach and Impressions

In our digital marketing training courses and workshops, when we ask our students the difference between reach and impressions, they often get it wrong. In our digital IQ test, which surveyed over 2000...

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September 2021 Digital News Updates – Facebook Reels and Workrooms, Instagram...

Members of our All Access Pass and Digital Marketing Insiders get the first look at the latest digital marketing news updates each month. During a live, interactive webinar we cover what matters to...

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October 2021 Digital News Updates – TikTok Hits 1B, Facebook Reels, LinkedIn...

Members of our All Access Pass and Digital Marketing Insiders get the first look at the latest digital marketing news updates each month. During a live, interactive webinar we cover what matters to...

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November 2021 Digital News Updates: The Metaverse, IG Links in Stories,...

Members of our All Access Pass and Digital Marketing Insiders get the first look at the latest digital marketing news updates each month. During a live, interactive webinar we cover what matters to...

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Fastest Growing and Most In-Demand Marketing Jobs are Digital

LinkedIn recently shared the fastest growing and most in-demand marketing jobs. It shouldn’t be a surprise that they are almost all digital. Even the roles that aren’t strictly digital like Copywriter...

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Planning Your Digital Marketing Investments for 2022

2022 is around the corner and many businesses are starting the planning process. But with so many options on where to spend money and focus, how should you focus and prioritize your plan for 2022?...

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2022 Digital Marketing Workshop Dates Open for Registration!

Our 4-Day Digital Marketing Workshop is back for 2022. Dates are open for in-person training and virtual live training throughout the year. Intensive, hands-on digital marketing training. This workshop...

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The Ultimate LinkedIn Profile Checklist

LinkedIn is the #1 social network for business. EVERY. SINGLE. QUARTER. LinkedIn is posting record users and engagement onsite. PLUS they continue to roll out TONS of features to get even more out of...

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December 2021 Digital Marketing News Updates: IG Participative Stories,...

Members of our All Access Pass and Digital Marketing Insiders get the first look at the latest digital marketing news updates each month. During a live, interactive webinar we cover what matters to...

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Skills In Demand for Marketing Jobs: 100% Digital in 2022

Linkedin conducted research on the most in-demand skills for marketing jobs. As we enter 2022 it is more important than ever that marketers upskill into digital. Even if you don’t plan to have a...

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January 2022 Digital Marketing News Updates: Facebook Live Enhanced + Ad...

Members of our All Access Pass and Digital Marketing Insiders get the first look at the latest digital marketing news updates each month. During a live, interactive webinar we cover what matters to...

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10 Reasons a Professional Certification is Better than a Degree

When choosing the best program to upskill in digital marketing there are many options. In digital marketing or social media marketing, most professionals are choosing between: Industry Certification...

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